"Nova Gospoda" Restaurant's Visual Identity

This logo was created for "Nova Gospoda," a restaurant brand that aims to blend rustic, traditional charm with modern elegance. The name, which translates to "New Inn" in Polish, is at the core of a visual identity that is both inviting and refined.

The logo's primary mark is a beautifully stylised deer head. This symbol immediately connects the brand to nature, forests, and a sense of classic, grounded authenticity. The design is rendered with clean, elegant lines in a fluid motion that suggests a sense of grace and movement. The colour choice, a rich, metallic gold, elevates the logo, conveying a feeling of premium quality, warmth, and sophistication.

The typography is carefully chosen to complement the icon's duality. The word "NOVA" is set in a small, clean, and modern sans-serif font, acting as a contemporary anchor for the brand. In stark but harmonious contrast, the word "Gospoda" is written in an elegant, flowing script. This cursive font adds a personal, handcrafted feel that speaks to classic hospitality, tradition and an intimate experience.

The logo was designed in both horizontal and vertical layouts, ensuring it is versatile and recognisable across all brand applications, from signage and menus to digital platforms and merchandise.

Together, the symbol and typography create a cohesive brand identity that is both memorable and aspirational. It's a logo that tells a story of a place where you can find modern comfort rooted in nature and classic charm.